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Social Media Highlight: Digg…Can you add an 8th category termed ‘social good?’

Ever see an image similar to the one on the left and get excited when you recognize one of the many images? You’re feeling really good if you can recognize two of them. Three of them and you’re on top...

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How One Non-Profit Re-defines the Art of Story-Telling

Eglantyne Jebb Have you ever heard of Eglantyne Jebb? Yea, me either. Until my friend Marc over at Osocio emailed me about a new stunning campaign: Lessons in Leadership. Made by the non-profit...

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Britt Bravo and SocialButterfly Unite Changeblogger Community

In late May, Britt Bravo at Have Fun * Do Good recruited her readers to create a list of Changebloggers – members of the blogging community who: “…use their blog, podcast or vlog to raise awareness,...

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Social Marketing: Smokey Bear’s Makeover

Get your smokey on. This is the tagline for a new campaign sponsored by the Ad Council, USDA Forest Service and the National Association of State Foresters. It’s also the tagline for the first social...

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The Bookshelf: 15 Essential Social Marketing Feeds

Going off of Ogilvy PR’s “Essential 15 Pack” of RSS feeds to follow, I’ve developed the “Essential 15 Feeds for Social Marketers.” To follow the feed, just click on the name and the link. Enjoy! Blogs...

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The Changeblogger Story

This is one, in a group of posts by fellow changebloggers, uniting to show that social media can do, and is achieving social good. Origins of the Changeblogger In late May, Britt Bravo at Have Fun * Do...

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The Changeblogger Meme Continues

After allowing some time for reflection, I want to respond to the Changeblogger Meme that the wonderful Qui Diaz began over at the Buzz Bin. Qui, while highlighting the changeblogger movement, also...

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The Blogger Neighborhood: Meet the DigiActive Team

Get out of your comfort zone. This includes myself, often I am use to comfortably perusing my usual blogs in my RSS reader, however, when I first found DigiActive over the summer, I immediately knew I...

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